Marketing for playtest 1
Posters
Our art department (Finn and Joyce) created posters to promote our game. These posters were designed to be eye-catching, showcasing the game’s unique idea and themes. The posters were shared on our social media accounts and displayed in our cubicle during the first playtest.
Social Media Posts
In the days leading up to the playtest, we shared posts on our social media accounts to generate excitement:
- X/Twitter:
- Bluesky:
- Instagram:
During the playtest, live updates and behind-the-scenes content were shared via Instagram Stories:
- Instagram Story Highlight: Playtest One story highlight
These posts were managed and created by Tjorn. The marketing materials were made by the art department (Finn and Joyce), with additional photos taken by Tjorn. The posters were printed by Sly.